During my second year of my degree we worked with SkinnyDip on a live project to create a fashion film and communications plan for the client. In our teams we were given a film to take inspiration from and also a category within the SkinnyDip products range (Carlitos way and Travel).
We decided as a team to use the colour palette from the film (red/green hue) as we felt this was the most on brand aspect. When it came to travel we decided to take this in quite a contemporary and loose way and when collaborated with the colour palette we decided on a transfromative travel journey in the form of Drag.
Nottingham as a city is well known for its Drag community and we were privalaged to have may incredible artists at our finger tips. This landed us a collaboration with local drag queen Selma Clitz.
THE FASHION FILM
THE COMMS PLAN/ PRESENTATION TO CLIENT